

An eye-opening journey that will spark lifelong financial confidence in kids 4+
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(Pre-Order Early June 2025): Little Economists Box Set 1 (Books 1-5)
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(Pre-Order Early June 2025) Little Economists Bundle: Books 1 to 7 + Smart Money Conversation Cards
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Smart Money Conversation Cards For Kids
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Toddler Short Sleeve Tee (2T-5T)
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Money & Markets for Kids
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Explaining Stocks to Kids: A Simple and Fun Guide
These days, we hear about the stock market in the news all the time. Kids might catch snippets of adults talking about their 401(k)s, their investments, or stock tips from...
Explaining Stocks to Kids: A Simple and Fun Guide
These days, we hear about the stock market in the news all the time. Kids might catch snippets of adults talking about their 401(k)s, their investments, or stock tips from...
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What Is a Trade War? A Simple Explanation for Kids
The terms tariffs and trade war have been flying around like confetti lately, so I thought I'd take a moment to break it down for our Little Economists community. Not...
What Is a Trade War? A Simple Explanation for Kids
The terms tariffs and trade war have been flying around like confetti lately, so I thought I'd take a moment to break it down for our Little Economists community. Not...
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How Tariffs Make Electricity More Expensive: A ...
Blog image above and the original article this post is based on: WSJ The power grid in the United States moves electricity from power plants to homes, schools, and businesses....
How Tariffs Make Electricity More Expensive: A ...
Blog image above and the original article this post is based on: WSJ The power grid in the United States moves electricity from power plants to homes, schools, and businesses....
Little Economists Books 1-7:

Book 1: What Is Money?
What Is Money is a children's book that explains what money is, how people earn money, what kids should do with it, and the importance of saving. The book talks about Charlie, a bunny who likes to bake and sells cookies.

Book 2: How to Spend Wisely
Hank the hamster had a few things he was looking to buy. He wanted to get his mom a cake for her birthday, a pair of new shoes, and a few other items. However, he didn’t have enough money in his “spend” piggy bank for everything. What should he do?

Book 3: What Is a Credit Card?
Join Ava grocery shopping with Dad and learn what a credit card is! Dad just gave the cashier a card to pay for their food–what is that? In this book, your child will learn:
- What a credit card is
- What it means to pay for something using a credit card
- The importance of returning borrowed money (or anything!)
And you will get tips to improve your child's understanding of credit cards.

Book 4: What Is Supply and Demand
Charlie has a bakery that sells cookies and ice cream sandwiches. His bakery has a lot of customers in the summer but not so many in the winter. What does he do to get more customers? How does price affect demand? How does a change in supply affect price and demand?

Book 5: What Is Inflation
Charlie wants to buy some flour to make cookies for his bakery, so he goes to Alex's Mill. The price of flour went up! What caused it? Should Charlie also change the price of his cookies? How does his customer react to the price change?

Book 6: What Is a Stock
Join Charlie, a beloved cookie maker, on his sweet journey to transform his small shop into a bustling bakery! With big dreams of cakes, muffins, and doughnuts, he introduces his friends to the world of business by selling them "shares" of his bakery.
As they work together, they learn about teamwork, stocks, and dividends. Watch as Charlie's Bakery becomes the talk of the town, teaching young readers about dreams, friendship, and basic financial concepts. Dive into this delightful tale of treats and entrepreneurial spirit, perfect for budding little economists!

Book 7: Interest and Compound Interest
Hank the hamster made a lot of money over the summer, and filled up his piggy bank! With Charlie's help, he learns the benefits of saving in a bank and the magic of interest and compound interest. Through a fun story, simple language, and engaging illustrations, this book makes it easy for kids to understand how interest helps money grow.
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